Client: Jonk Entrepreneuren Luxembourg
During the coronavirus pandemic, a lot of entrepreneurs lost a substantial amount of clients and struggle to maintain their business. That is why Jonk Entrepreneuren Luxembourg asbl has launched a challenge for students to listen to local entrepreneurs to develop empathy for their situation and to understand the difficulties they encounter in their daily lives. The further purpose of the challenge is to develop ideas to help entrepreneurs adapt their business to the actual circumstances.
Another challenge has been launched for children from the age of 9 to 12, teaching them to understand the basics of empathy in daily situations.
We created two explainer videos to launch the challenges. With both videos, we managed to narrow down the information of around 10 pages to 4 minutes of engaging video content, adapted to our audiences.